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Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Report
Publication Date:: 2009
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 182 Document Number: C36992
Notes:: Via ProCon.org, Santa Monica, California. 3 pages.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Kinnucan, H. W. (author) and Belleza, Evelyn T. (author)
Format:: Journal article
Publication Date:: 1995-10
Published:: Canada
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22304
Journal Title:: Agricultural and Resource Economics Review
Journal Title Details:: 24(2) : 199-210

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Kaiser, Harry M. (author), Schmit, Todd M. (author), Chen, Kevin (author), and Weerahewa, Jeevika (author)
Format:: Journal article
Publication Date:: 1998-10
Published:: Canada
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22302
Journal Title:: Agricultural and Resource Economics Review
Journal Title Details:: 27(2) : 209-217

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: American Dairy Association (author)
Format:: journal
Publication Date:: 1965-06
Published:: USA: American Dairy Association, Chicago, Illinois
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 141 Document Number: C21652
Journal Title:: Public Relations Tips for Dairymen
Journal Title Details:: 5 (6) : 1-4

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: American Dairy Association (author)
Format:: journal
Publication Date:: 1967-07
Published:: USA: American Dairy Association, Chicago, Illinois
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 141 Document Number: C21662
Journal Title:: Public Relations Tips for Dairymen
Journal Title Details:: 7 (4) : 5-8

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Kaiser, Harry M. (author) and Schmit, Todd M. (author)
Format:: Paper
Publication Date:: 2004-08
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 144 Document Number: C22325
Notes:: Presented at the annual meeting of the American Agricultural Economics Association, Denver, Colorado, August 1-4, 2004. 24 pages., High increases in media advertising costs have caused a shift away from generic advertising to other promotional activities. A relatively new retail-level promotional activity is the Dairy Case Management Program aimed at improving the management, appearance, and operation of the dairy case. An evaluation of the Northwestern Hudson Valley Market program demonstrated increases in sales volume for both supermarkets/mass merchants and convenience/drug stores. However, the value of volume gains compared with program costs indicates a cost recovery time of over two years. Therefore, program success depends on the implementation of a long-run strategy with continual evaluation.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Kim, Kwansoo (author) and Roh, Jae-Sun (author)
Format:: Paper
Publication Date:: 2003-07
Published:: Korea
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22289
Notes:: Presented at the annual meeting of the American Agricultural Economics Association, Montreal, Canada, July 27-30, 2003. 17 pages.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: American Dairy Association (author)
Format:: journal
Publication Date:: 1965-05
Published:: USA: American Dairy Association, Chicago, Illinois
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 141 Document Number: C21651
Journal Title:: Public Relations Tips for Dairymen
Journal Title Details:: 5 (4) : 1-4

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: American Dairy Association (author)
Format:: Journal article
Publication Date:: 1963-06
Published:: USA: American Dairy Association, Chicago, Illinois
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 140 Document Number: C21311
Journal Title:: Public Relations Tips for Dairymen
Journal Title Details:: 3(6) : 1-4

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Amderican Dairy Association (author) and American Dairy Association
Format:: Journal article
Publication Date:: 1964-08
Published:: USA: American Dairy Association
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 141 Document Number: C21602
Journal Title:: Public Relations Tips for Dairymen
Journal Title Details:: 4(8) : 1694
Notes:: 4 pages

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