Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 198 Document Number: D09663
Notes:
Cambridge Reports National Omnibus Survey, January 1982, based on 1,500 personal interviews with U.S. adults. Results obtained from Roper Center for Public Opinion Research, iPOLL. 2 pages., Summary of responses to survey question ID 395549 about how the respondent feels about television commercials that advertise agricultural products, like herbicides and seed.
Positive: 18%
Neutral: 57%
Negative: 17%
Don't know: 8%
Swinton, Scott M. (author / Michigan State University), van Ravenswaay, Eileen (author / Michigan State University), and Owens, N.N. (author / Michigan State University)
Format:
Survey report
Publication Date:
1997
Published:
USA: Michigan State University
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 106 Document Number: C09279
Notes:
Staff Paper 97-1. Michigan State University. 19 p.