Online from periodical. 2 pages., Describes promotion activities of an apple growers cooperative, The Next Big Thing. with growers in Canada and five U.S. states.
Frye, Noreen N. (author / Director of Product Marketing, Illinois Pork Producers, Springfield, IL) and Director of Product Marketing, Illinois Pork Producers, Springfield, IL
Format:
Journal article
Publication Date:
1989
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 76 Document Number: C03982
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29839
Notes:
Pages 3-14 in Adam Lindgreen, Martin K. Hingley and Joelle Vanhamme (eds.), The crisis of food brands: sustaining safe, innovative and competitive food supply. Gower Publishing Limited, Surrey, England. 352 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22530
Notes:
Agricultural Publishers Association Archives, Series No. 8/3/80, Box 5., Personal memo to farm paper publishers, June 28, 1922. 3 pages., Urges farm publishers to invest in an Agricultural Publishers Association campaign to build closer connections with marketers and advertising agencies.