Available online at www.centmapress.org, Results showed that the producers had seen a positive improvement in sales following acquisition of the regional food quality label, although they had not noticed greater interest in their products during campaigns to support awareness of the label.
17 pages., Online via UI electronic subscription, Case study assessing the effects of the 2005 Dietary Guidelines published jointly by the U.S. Department of Health and Human Services and U.S. Department of Agriculture. Findings suggested that release of the guidelines and related media attention increased availability and sales of whole-grain foods. Emphasized the key role of product reformulation, induced by competition among food suppliers.
