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    41. Adapting a 1% or less milk campaign for a Hispanic/Latino population: the adelante con leche semi-descremada 1% experience

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Hinkle, Arnell J. (author), Mistry, Ritesh (author), McCarthy, William J. (author), and Yancey, Antronette K. (author)
    Format:
    Abstract
    Publication Date:
    2008-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 174 Document Number: C29528
    Journal Title:
    American Journal of Health Promotion
    Journal Title Details:
    23(2) : 108-111
    Notes:
    Via Ebscohost.com. 2 pages.

    45. Advertising, information, and product quality : the case of butter

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Chang, Hui-Shung (author), Kinnucan, Henry W. (author), and Department of Agricultural Economics and Rural Sociology, Auburn University
    Format:
    Journal article
    Publication Date:
    1991-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 87 Document Number: C05902
    Journal Title:
    American Journal of Agricultural Economics
    Journal Title Details:
    73 (4) : 1195-1203
    Notes:
    This study examines the roles of cholesterol information and advertising in explaining consumption trends for fats and oils, focusing on butter. Results suggest increased consumer awareness of the health effects of blood cholesterol has contributed to the secular decline in butter consumption in Canada. Although consumers' responses to negative information appear to outweigh their responses to positive information, the industry advertising campaign launched in 1978 by the Dairy Bureau of Canada has had a positive effect on butter demand.

    48. After BSE found, consumers still demand beef - cautiously

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    News release
    Publication Date:
    2006-02-22
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 148 Document Number: C23804
    Notes:
    Food Safety Consortium at University of Arkansas via Newswise via Food Safety Network. 2 pages., Kansas State University survey reveals how consumers reacted to discovery of the first case of BSE (mad cow disease) in the U.S. in December 2003.

    49. Agri-marketers to profit from commercial producer survey

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Gray, Allan (author)
    Format:
    Journal article
    Publication Date:
    2008-09
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28274
    Journal Title:
    Agri Marketing
    Journal Title Details:
    46(7) : 52
    Notes:
    Posted at http://www.agrimarketingdigital.com/, Author summarizes findings of the 2008 Large Commercial Producer Survey.

    50. Alaskan direct-market consumers: perception of organic products

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Swanson, R.B. (author / University of Alaska Fairbanks) and Lewis, C.B. (author / University of Alaska Fairbanks)
    Format:
    Journal article
    Publication Date:
    1993-12
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 105 Document Number: C09108
    Journal Title:
    Home Economics Research
    Journal Title Details:
    22(2) : 138-155