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    Start Over Subject Term agribusiness Subject Term herbicides

    1. Agri Marketing's product of the year

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    2003-10
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18732
    Journal Title:
    Agri Marketing
    Journal Title Details:
    41(9) : i4-i12
    Notes:
    Sponsored section featuring marketing communications for Syngenta's herbicide, Callisto, that was selected as Agri Marketing magazine's 2003 product of the year.

    2. An industry perspective on risk and stigma

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Long, Richard K. (author)
    Format:
    Book chapter
    Publication Date:
    2001
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C19692
    Notes:
    Pages 269-279 in James Flynn, Paul Slovic and Howard Kunreuther (eds), Risk, media and stigma: understanding public challenges to modern science and technology. Earthscan Publications Ltd., London, England. 399 pages., Describes the experiences of Dow Chemical Company in a "20-year struggle with public controversy" involving the chemicals it marketed and public fears associated with them. Includes experiences with 2,4,5-T herbicide for crops.