Agri Marketing's product of the year

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Journal article
Publication Date:: 2003-10
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18732
Journal Title:: Agri Marketing
Journal Title Details:: 41(9) : i4-i12
Subject Term:: advertising, agri-marketers, agribusiness, campaign planning, campaigns, environment, herbicides, pest management, pesticides, and marketing communication
Notes:: Sponsored section featuring marketing communications for Syngenta's herbicide, Callisto, that was selected as Agri Marketing magazine's 2003 product of the year.

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