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    Start Over Subject Term agri-marketers Subject Term farmers Subject Term marketing communication

    1. "Avon principle" works for farmers: farmer-dealer network is farmers selling to farmers

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Gage, Theodore J. (author)
    Format:
    Journal article
    Publication Date:
    1980-11-24
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18430
    Journal Title:
    Advertising Age
    Journal Title Details:
    51(51) : S-4-S-5
    Notes:
    Describes method used by hybrid seed marketers to sell to a farmer-dealer at wholesale, then allow the farmer to distribute the product in a local area.

    2. Adoption of internet strategies by agribusiness firms

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Akridge, Jay (author), Henderson, Jason (author), Dooley, Frank (author), and Carerre, Antonio (author)
    Format:
    Journal article
    Publication Date:
    2005
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 162 Document Number: C26836
    Journal Title:
    International Food and Agribusiness Management Review
    Journal Title Details:
    8(4) : 42-61

    4. Building trust in agri-food chains: the mediating role of effective communication

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Fischer, Christian (author)
    Format:
    Paper
    Publication Date:
    2009-08-22
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 174 Document Number: C29725
    Notes:
    Presented at the International Association of Agricultural Economists Conference, Beijing, China, August 16-22, 2009. 21 pages.

    6. How new agri-marketers should talk to farmers

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Vincent, David (author / Rooster Strategic Solutions)
    Format:
    Commentary
    Publication Date:
    2019
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 132 Document Number: D11355
    Notes:
    Online via AgriMarketing Weekly posting of October 16, 2019. 2 pages., Seven tips for new college of graduates (mostly without farm backgrounds) as they join the ranks of agricultural advertising agencies and agribusinesses and begin working with American farmers and ranchers.

    7. How to treat farmers fairly? Results of a farmer survey

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Hellberg-Bahr, Anneke (author) and Spiller, Achim (author)
    Format:
    Journal article
    Publication Date:
    2012
    Published:
    Germany
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 187 Document Number: D00984
    Journal Title:
    International Food and Agribusiness Management Review
    Journal Title Details:
    15(3) : 87-98

    8. Information exchange and distributional implications of price discrimination with internet marketing in agriculture

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Just, Richard E. (author) and Just, David R. (author)
    Format:
    Journal article
    Publication Date:
    2006-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C24973
    Journal Title:
    American Journal of Agricultural Economics
    Journal Title Details:
    88(4) : 882-899
    Notes:
    Examines when and why agricultural marketers provide "extraneous" information on internet sites selling agricultural inputs.