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    Start Over Subject Term advertising claims Subject Term corporate attitudes

    3. Is your product really green? A content analysis to reassess green advertising

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Segev, Sigal (author), Fernandes, Juliana (author), and Hong, Cheng (author)
    Format:
    Journal article
    Publication Date:
    2016
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 154 Document Number: D07032
    Journal Title:
    Journal of Advertising
    Journal Title Details:
    45(1) : 85-93

    4. It's not easy being green … or is it? A content analysis of environmental claims in magazine advertisements from the United States and United Kingdom

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Baum, Lauren M. (author)
    Format:
    Journal article
    Publication Date:
    2012-10-03
    Published:
    International: Taylor & Francis Group Ltd., 2 Park Square Oxford OX14 4RN United Kingdom
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 168 Document Number: D08573
    Journal Title:
    Environmental Communication
    Journal Title Details:
    6 (4): 423-440