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    56. Getting a good idea going : a firsthand look at how Gehl launched its customer/dealer magazine

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Peterson, Rich (author / Account Supervisor, The Brady Co., Menomonee Falls, WI) and Account Supervisor, The Brady Co., Menomonee Falls, WI
    Format:
    Journal article
    Publication Date:
    1990-02
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 76 Document Number: C04064
    Journal Title:
    Agri Marketing
    Journal Title Details:
    28 (2) : 52-54
    Notes:
    James F. Evans Collection

    58. Good words from "a friend at court"

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Article
    Publication Date:
    1922-07
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22518
    Notes:
    Agricultural Publishers Association Archives, Series No. 8/3/80, Box 5., Agricultural Publishers Association, Bulletin 26, pp. 2-3., Cites a letter from the chairman of the Agricultural Press Committee of the American Association of Advertising Agencies noting that advertising agencies "do not hold themselves alert to the agricultural paper idea." Too much focus on markets in cities, too little on those in county seat towns in agricultural districts. Cites the low cost of farm paper advertising and urges advertising agencies to open-mindedly work with farm publishers to develop business.

    59. Growing pains: Co-op welcomes 50,000 new members in a single day

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    2012-03
    Published:
    USA: Cooperative Communicators Association, Bellefonte, Pennsylvania
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 184 Document Number: D00162
    Journal Title:
    CCA Communique
    Journal Title Details:
    : 8-9
    Notes:
    Case report from the Rappahannock Electric Cooperative.