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    2. Consumer marketing information survey

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Burgess, C. (author)
    Format:
    Research summary
    Publication Date:
    1958-07
    Published:
    USA: Extension Service Circular 518, U.S. Department of Agriculture, Washington, D.C.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08368
    Journal Title:
    Review of Extension Research
    Journal Title Details:
    1957
    Notes:
    Page 64-65 in Review of Extension Research, January through December 1957. Survey for Agricultural Extension, University of California, Berkeley. 1957. 8 pages.

    3. Country of origin labeling of fresh produce: a consumer preference analysis

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Govindasamy, Ramu (author), Onyango, Benjamin (author), and Puduri, Venkata (author)
    Format:
    Report
    Publication Date:
    2006-06
    Published:
    USA: Department of Agricultural, Food and Resource Economics, Cook College, Rutgers University, New Brunswick, New Jersey.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 166 Document Number: C27644
    Notes:
    New Jersey Agricultural Experiment Station P-02145-2-06. 21 pages.

    4. Factors influencing consumers' attitudes toward organic agricultural products

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Ranjbarshamsi, Hamide (author), Najafabadi, Maryam Omidi (author), and Hosseini, S.J.F. (author)
    Format:
    Journal article
    Publication Date:
    2016
    Published:
    Iran
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 169 Document Number: D08720
    Journal Title:
    Journal of Agricultural and Food Information
    Journal Title Details:
    17(2-3) : 110-119

    5. Food advertising in the age of obesity - content analysis of food advertising on general market and African American television

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Henderson, Vani R. (author) and Kelly, Bridget (author)
    Format:
    Journal article
    Publication Date:
    2005-07
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C27371
    Journal Title:
    Journal of Nutrition Education and Behavior
    Journal Title Details:
    37(4) : 191-196

    8. Our products are safe (don't tell anyone!). Why don't supermarkets advertise their private food safety standards?

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Russo, Carlo (author), Perito, Maria Angela (author), and Di Fonzo, Antonella (author)
    Format:
    Paper
    Publication Date:
    2011-08
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 184 Document Number: D00246
    Notes:
    Paper presented at the European Association of Agricultural Economists 2011 Congress, Zurich, Switzerland, August 30-September 2, 2011. Via AgEcon Search. 12 pages.

    9. The effect of comparative advertising on consumer perceptions: similarity or differentiation?

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Soscia, Isabella (author), Girolamo, Simona (author), and Busacca, Bruno (author)
    Format:
    Journal article
    Publication Date:
    2010
    Published:
    Italy
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 147 Document Number: D11578
    Journal Title:
    Journal of Business and Psychology
    Journal Title Details:
    25(1) : 109-118
    Notes:
    11 pages., Online via UI e-subscription, Researchers investigated the relative effectiveness of comparative and non-comparative advertising in communicating the differentiating attributes of a brand of pasta among the Italian consumer respondents. Results showed that comparative advertising's effect depends on consumers' perceived differentiation among the brands and consumers' level of involvement with the specific product category.