Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 95 Document Number: C07426
Notes:
INTERPAKS, In: Management of transfer of farm technology, Hyderabad, India: National Institute of Rural Development, 1981. p. 106-116., Gives several illustrations to lend authenticity to the big and small in agriculture technology development and transfer. A key factor in transferring technology to, and evolving a comprehensive policy for India's agricultural sector is that agriculture is privately owned on the one hand and a state subject on the other. Transfer of technology is a good deal less simplistic than the generation and dissemination explanation. Several linkages at different levels are implied. Suggests areas for improvement in extension such as better use of available media for group or mass communication, training of functionaries, the need to reach women and youth, and a more democratic administration. The author sees a definite link between individual farmers and the groups they constitute, particularly in the area of agricultural practices. Concludes by calling for application of 'extension technology' to realize the potential of the extension system.
