Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C21684
Notes:
Pages 165-171 in K. Sadanandan Nair and Shirley A. White (eds.), Perspectives on development communication. Sage Publications, Inc., Thousand Oaks, California. 256 pages.
Mody, Bella (author) and Shingi, Prakash M. (author)
Format:
Book
Publication Date:
1974-08
Published:
India: Centre for Management in Agriculture, Indian Institute of Management, Ahmedabad, India.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C21627
Notes:
103 pages, The content of two Krishi-Darshan programmes was analyzed. From 50 to 62 percent of the televised information was already known to the farmers. Of the new items of information that the two telecasts presented, on the average, only 40 percent were learnt; the remaining 60 percent were unrecalled or lost.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 174 Document Number: C29759
Notes:
Recommendations from the 2nd Agriculture Leadership Summit, New Delhi, India, September 4-5, 2009. 13 pages., Summary and recommendations, including those involving extension and communications.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C21683
Notes:
Pages 152-161 in K. Sadanandan Nair and Shirley A. White (eds.), Perspectives on development communication. Sage Publications, Inc., Thousand Oaks, California. 256 pages.