Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 49 Document Number: D10720
Notes:
Claude W. Gifford Collection. Beyond his materials in the ACDC collection, the Claude W. Gifford Papers, 1919-2004, are deposited in the University of Illinois Archives. Serial Number 8/3/81. Locate finding aid at https://archives.library.illinois.edu/archon/, 2 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 69 Document Number: D10734
Notes:
Claude W. Gifford Collection. Beyond his materials in the ACDC collection, the Claude W. Gifford Papers, 1919-2004, are deposited in the University of Illinois Archives. Serial Number 8/3/81. Locate finding aid at https://archives.library.illinois.edu/archon/, Item 80 located in ACDC Document D10726, Directory of written summaries of 80 items deposited in the Claude W. Gifford Papers, University of Illinois Archives. 30 pages., Includes a three-page 1967 resume about Farm Journal editor Carroll Streeter, plus a detailed summary of staff correspondence between 1948 and 1971. The summary reveals Streeter's approach to farm periodical editing and management, relations with staff members, and other aspects of his style as an effective long-time agricultural editor.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 144 Document Number: D11543
Notes:
2 pages., Online via AgriMarketing Weekly. 1 page., Announcement of change in leadership of one of the nation's pioneer agricultural periodicals/media firms.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 69 Document Number: D10726
Notes:
#980, Claude W. Gifford Collection. Beyond his materials in the ACDC collection, the Claude W. Gifford Papers, 1919-2004, are deposited in the University of Illinois Archives. Serial Number 8/3/81. Locate finding aid at https://archives.library.illinois.edu/archon/, Three-ring binder in the Claude W. Gifford Collection, Agricultural Communications Documentation Center., When the author provided his papers to the University of Illinois Archives he preceded each item with a written summary of what was in that entry. This three-ring binder contains copies of the 80 written summaries. An "item" is a topical collection of the author's materials.
James F. Evans Collection; Paper presented at the 1989 Annual Conference of Agricultural Communicators in Education; 1989 July; Portland, OR, Responses from a mail survey of 190 journalists who work for farm journals -- a 78 response rate -- reveal that about two thirds of the journalists say advertisers have threatened their journals on occasion, and about one-half say that advertising has actually been withdrawn. The journalists also report that advertisers sometimes attempt to win over journalists with gifts, free meals, or in other ways, usually not with success. These journalists report that most farm publications do not have a clear policy in dealing with advertiser influence. At the same time, most farm journals are struggling to maintain advertising, a struggle that makes them vulnerable to pressures.