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- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Thogersen, John (author), Haugaard, Pernille (author), and Olesen, Anja (author)
- Format:
- Journal article
- Publication Date:
- 2010
- Published:
- Denmark
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 143 Document Number: D06441
- Journal Title:
- European Journal of Marketing
- Journal Title Details:
- 44(11/12): 1787-1810
