Telg, Ricky W. (author), Lundy, Lisa (author), Wandersee, Cassie (author), Mukhtar, Saqib (author), Smith, David (author), Stokes, Phillip (author), and University of Florida
Kansas State University
Texas A&M University
Format:
Journal article
Publication Date:
2018
Published:
United States: New Prairie Press
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 1 Document Number: D10163
14 pages; Article 5, via online journal article, The Cattle and Climate Conversations Workshop for Cooperative Extension and Natural Resources Conservation Service, the last activity funded through a multi-regional United States Department of Agriculture’s National Institute of Food and Agriculture (USDA NIFA) grant, took place in October 2016 in Denver, Colorado, for Extension and Natural Resources Conservation Service (NRCS) representatives in the Southwest and Mountain West who work extensively with cattle producers. The purpose of this study was to identify how Extension agents and NRCS personnel in this workshop viewed the issue of “trust,” as it relates to communicating the topic of climate change to cattle producers. Three focus groups, comprised of 29 attendees of the workshop, were conducted simultaneously at the end of the conference. Specific themes about trust included the politically charged nature of climate change, climate change data manipulation, negativity of media surrounding climate change, weathercasters getting predictions wrong, agriculture getting a “black eye” with the public, and participants’ relationships with cattle producers. Findings indicate varying levels of distrust, related to sources of information and influence on the topic of climate change, greatly impact how and whether Extension Service and NRCS employees actually talk “climate change” to cattle producers. Based on the study’s findings, it is recommended that for Extension and NRCS employees to talk about controversial issues, like climate change, it is important to create relationships with clients. In addition, communication and education professionals working with cattle producers should avoid politicizing the topic of climate change if they want climate-related programs to be accepted.
Kendall, Patricia (author), Loftis, James (author), and Kendall: Department of Food Science and Human Nutrition, Colorado State University, Fort Collins, CO; Loftis: Department of Agriculture and Chemical Engineering, Colorado State University, Fort Collins, CO
Format:
Journal article
Publication Date:
1992
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 90 Document Number: C06393
Wilson, M.C. (author / USDA, Office of Cooperative Extension Work, Extension Studies) and USDA, Office of Cooperative Extension Work, Extension Studies
Format:
Report
Publication Date:
unknown
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 44 Document Number: B05359
Notes:
James F. Evans Collection, Washington, D.C. : United States Department of Agriculture, 1926. 20 p. (Department Bulletin no. 1384), With a background of 10 years of cooperative extension work under the Smith-Lever Act, extension administrators and supervisors everywhere are seeking definite information upon which to base decisions affecting the future conduct of the work. Facts rather than opinions are needed. The field study reported in this bulletin was made by the Office of Cooperative Extension Work, in cooperation with the State extension services of Iowa, New York, Colorado, and California. Considerable light is thrown upon concrete problems concerning which extension leaders have long desired reliable information. The determination, in any adequate degree, of the results of extension teaching is a most complex matter. Only some of the most obvious results are here shown. It is hoped the present study mat be the basis for more comprehensive studies in the future. (original)
Hamblen, Bob (author), Harriman, Bill (author), Holman, Karen L. (author), and Colorado State University, Fort Collins, CO
Format:
Conference paper
Publication Date:
1990
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 93 Document Number: C06903
Notes:
AGRICOLA IND 91022985, In: Zazueta, Fedro S., ed. Proceedings of the 3rd International Conference on Computers in Agricultural Extension Programs; 1990 January 31 - February 1; Grosvenor Resort Hotel, Disney World Village, Lake Buenavista, FL. Gainesville, FL : Florida Cooperative Extension Service, University of Florida, [1990]. p. 192-197, Marketing agricultural commodities has become as important to overall farm profitability as producing them. County extension offices can play a significant role in assisting producers in making better marketing decisions and in providing them with market information. Many sources of this information are available to both county offices and individual producers. (original)
