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2. A four-step process for your crisis management plan
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Dietrich, Gini (author)
- Format:
- Commentary
- Publication Date:
- 2020-08-27
- Published:
- International
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D12014
- Notes:
- Online from website of SpinSucks.com. 4 pages., Author briefly describes two case examples of crisis management (one effective, one ineffective), emphasizes the importance of a plan, and describes four steps to get started in planning.
3. Are sustainability and stewardship the same?
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Southwood, Andrew (author)
- Format:
- Commentary
- Publication Date:
- 2020-07-15
- Published:
- USA: Farm Journal Media
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D11762
- Journal Title:
- Packer
- Notes:
- Online from publisher. 2 pages., Author suggests that while many in the produce industry use "sustainability" and "stewardship" as interchangeable terms,they are not. "True sustainability is a mindset that is international in its approach, purposeful in the value it adds to all stakeholders, resource-optimized for operations, circular in thinking, supply chain resilient, ecologically friendly and culturally attuned."
4. Australian science communicators conference 2020, the: Are we foot and mouth disease ready?
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Manyweathers, Jennifer (author), Hernández-Jover, Marta (author), Hayes, Lynne (author), Loechel, Barton (author), Kelly, Jennifer (author), Felton, Simone (author), El Hassan, Marwan (author), Woodgate, Rob (author), and Maru, Yiheyis (author)
- Format:
- Journal Article
- Publication Date:
- 2020-06-18
- Published:
- Italy: Scuola Internazionale Superiore di Studi Avanzati
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 205 Document Number: D12741
- Journal Title:
- Journal of Science Communication
- Journal Title Details:
- I. 19, V. 3
- Notes:
- 8pgs, A transdisciplinary pilot study with Australia's livestock industries is bringing multiple stakeholders together as equal partners, to examine the complex problems around animal disease management. These problems include disease surveillance and on-farm biosecurity practices. The pilot groups are established in industries susceptible to foot and mouth disease, namely dairy and beef cattle, pork, sheep and goats. The Agricultural Innovation Systems framework is being evaluated to determine its effectiveness as a tool to improve partnerships between stakeholders. These stakeholders include livestock producers (farmers), private and government veterinarians, local council representatives, and industry personal including from saleyards and abattoirs. Stimulation of innovative solutions to issues arising from conflicting priorities and limited resources around animal disease management are also expected. Using a participatory communication approach, the impact of the pilot on trust and relationships is being evaluated. The sustainability of the Agricultural Innovation Systems approach to address complex issues around animal health management is also being assessed. The aim of the study is to strengthen Australia's preparedness for an emergency animal disease outbreak, such as Foot and Mouth Disease.
5. Broad coalition formed to push for rural broadband
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Format:
- News article
- Publication Date:
- 2020-07-10
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D11768
- Notes:
- Report from Agri-Pulse received online via AgriMarketing Weekly. 6 pages., Report of a letter to Capitol Hill and the White House from a new American Connection Project Broadband Coalition calling for a "robust federal investment in broadband internet connectivity." Letter (attached) signed by 40 ag, tech, and healthcare groups.
6. Bureau of Lost Management: Narrow interests now dominate the agency's direction
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Kenna, Jim (author)
- Format:
- Commentary
- Publication Date:
- 2020-07
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D11728
- Journal Title:
- High Country News
- Journal Title Details:
- 52(7) : 42
- Notes:
- Online from publisher., Author observes how the U.S. Bureau of Land Management is losing sight of the traditional mission of maintaining public lands and passing them intact to the next generation. "The BLM's mission is not ideological and does no give preference to certain land users. Its legal mandate calls for managing public lands for a variety of uses, treating energy generation and conservation equally. But now, the agency is losing sight of that mission."
7. Communication Behaviors of County Extension Directors Post-Hurricane
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Ali, D. Amanda (author), Lindsey, B. Angela (author), and Harder, M. Amy (author)
- Format:
- Journal article
- Publication Date:
- 2020-05-13
- Published:
- USA: New Prairie Pres
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D11752
- Journal Title:
- Journal of Applied Communications
- Journal Title Details:
- Iss.2, Vol. 104
- Notes:
- 17 pages, via online journal, In disaster crises, communication among stakeholders and response organizations are important. In Florida, the role of the County Extension Director (CED) is threefold – educational programming, leadership of a county extension program, and county office administrative responsibilities. However, their primary role in disaster emergencies is to facilitate collaborations with state and federal partners. During Hurricane Irma in 2017, UF/IFAS CEDs assisted in response efforts. However, communication efforts can become challenging in such chaotic and stressful situations. This research explored communication challenges among CEDs, clients, and statewide partners in hurricane events. Insights into the communication role of CEDs could enhance UF/IFAS Extension’s communication plan for effective information dissemination post-disaster. The Uses and Gratifications Theory guided this qualitative study. Interviews occurred with nine CEDs from various counties across Florida. Results showed CEDs used numerous communication channels to connect with clients, staff, and statewide partners, mainly for the purposes of information dissemination. The main reasons for selecting these communication channels depended on its accessibility, reliability, and whether it was a usual form of communication. Some participants were unaware of available resources which resulted in duplicate efforts. Thus, they required additional information from statewide partners. Some participants also had difficulty connecting clients with people who could assist them with insurance information and aid. As such, this study recommended a central communication system to avoid redundant efforts, strengthening relationships with disaster agencies to promote information-sharing and avoid miscommunication, and developing a list of resources and contacts for CEDs’ first engagement in disaster response.
8. Exploring Science Communication Effectiveness in the U.S. Federal Government Research Process: A Case Study with the U.S. Livestock Producers’ Antimicrobial Use Research
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Abrams, Katie (author), Bonser, Chelsea (author), and McCord, Amber (author)
- Format:
- Journal Article
- Publication Date:
- 2020-12-01
- Published:
- United States: New Prairie Press
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D12092
- Journal Title:
- Journal for Applied Communications
- Journal Title Details:
- Vol 104, Issue 4
- Notes:
- 20 pgs., Several U.S. federal government agencies collect and disseminate scientific data on a national scale to provide insights for agricultural trade, research, consumer health, and policy. Occasionally, such data have potential to provide insights to advance conversations and actions around critical and controversial issues in the broad agricultural system. Such government studies provide evidence for others to discuss, further interpret, and act upon, but to do so, they must be communicated well. When the research intersects with contentious socio-political issues, successful communication not only depends on tactics, but as this study illuminates, it also depends on relationship quality between research producers, study participants, and end-users. USDA’s Animal and Plant Health Inspection Service (APHIS) conducted first-of-its kind national studies on cattle and swine producers’ use of antimicrobials. The use of antimicrobials in animal agriculture is considered a critical and controversial issue pertaining to antimicrobial resistance. In recognition of the anticipated wide-ranging interests in these studies, APHIS sought to understand stakeholders’ perceptions and experiences of the federal government research process and products with aim of improving their science communication and relations. This study reports on findings from in-depth interviews with 14 stakeholders involved in the antimicrobial use studies to make recommendations for improving communication and relations between the agency and its stakeholders. From this research, we draw implications that are transferrable to numerous types of government science communication efforts within agricultural sectors.
9. Reaching out? Governing weather and climate services (WCS) for farmers
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Vedeld, Trond (author), Hofstad, Hege (author), Mathur, Mihir (author), Büker, Patrick (author), and Stordal, Frode (author)
- Format:
- Online journal article
- Publication Date:
- 2020-02
- Published:
- Elsevier
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 138 Document Number: D11503
- Journal Title:
- Environmental Science and Policy
- Journal Title Details:
- 104: 208-216
- Notes:
- 9 pages., via online journal., High-quality weather and climate services (WCS) can be critical for communicating knowledge about current and future weather and climate risks for adaptation and disaster risk management in the agricultural sector. This paper investigates the structure and performance of weather and climate services for farmers from a governance perspective. Empirically the paper compares the institutional design and operations of agro-meteorological services in Maharashtra/India and Norway through a ‘most different case study’ approach. The two cases were selected to represent great diversity in location, scale and institutional design. A governance approach based on semi-direct interviews and policy and institutional analysis was combined with local survey data of farmers’ perceptions and use of the services. Despite the fact that the context for the two agromet advisory services was very different from a climate-weather, eco-agriculture and socio-institutional angle, the analysis reveals great similarities in the services structures and critical governance challenges. In both countries the agromet services communicated knowledge that was largely perceived not to be well tailored to farmers’ needs for decisions in specific crops- and farm operations, spatially too coarse to address local issues, and, often unreliable or inaccurate in terms of the quality of data. Farmers did, however, respond positively to specific and locally relevant information on e.g., warnings about high rainfall and spread of pests. Observing such similarities across very diverse contexts enhances the generalization potential, precisely because they evolved under very different circumstances. Similar observations find support in the wider WCS literature. Based on the empirical findings, we propose a more deliberate approach to institutional design of WCS in order to enhance governance performance and co-creation of the services at local, district and national scales. It is suggested that greater participation of farmers and agricultural extension agents in the co-creation of these services is a necessary means of improving the services, supported by the WCS literature. However, we insist that greater participation is only likely to materialize if the deficiencies in institutional design and knowledge quality and relevance are addressed to greater extent than done today. The comparison between the two services shows that Norway can learn from India that a more ambitious scope and multiple forms of communication, including the use of social media/WhatsApp groups, can facilitate greater awareness and interest among farmers in multi-purpose agromet services for multi-way communication. India can learn from Norway that a more integrated and decentralized institutional design can strengthen the network attributes of the services, foster co-creation, and improve participation of both poor and large-scale farmers and extension agents.
10. Starbucks plans to hold the milk
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Prater, Lisa Foust (author) and Successful Farming
- Format:
- Online news article
- Publication Date:
- 2020-01-22
- Published:
- United States: Meredith Agrimedia, Meredith Corporation
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 127 Document Number: D11236
- Notes:
- 4 pages, via online news publication Successful Farming