Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 130 Document Number: D11291
Notes:
3 pages., Online from the Center for Food Integrity, Gladstone, Missouri, USA., Summary of findings from a new study focused on "The 25 most trusted brands in America" from Morning Consult. Results showed reductions in food-related food marketers in the list, among older to younger consumer segments.
1 page., Author expresses concerns about disappearance of trustworthy news content and urges agricultural readers to be "cautious in whom you trust and what you believe in the 24/7 news cycle. We deserve to know all sides of a story, not just the one that the 'conservative' or 'liberal' media outlet wants you to believe."
Online from publication., Describes a 31-year battle by the Great Basin Water Network against the Southern Nevada Water Authority's "groundwater development project" proposed to pump 58 billion gallons of water a year 300 miles to Las Vegas from the remote rural valleys of Nevada and Utah. Developments highlighted lack of trust and mutual goal-seeking.
Subhead: "Are the many alliances and acquisitions among platforms really designed to benefit farmers?" ... "While a data-sharing platform may put growers in the driver's seat when it comes to how their information is distributed, ag tech providers have not always done a good job of communicating that message. 'Problems arise when owners of the data feel as though they no longer understand who is accessing their data and why,' Tatge says."
19 pages., Online via UI e-subscription., Authors examined impacts of efforts by Report for America (RFA) to strengthen the capacity of local news and increase trust from the perspective of two communities: a neighborhood on Chicago's West Side and a rural county in eastern Kentucky. Findings illustrated "the influence of place and power dynamics on how residents navigate trustworthiness factors." They also revealed lack of feedback loops to provide coverage for communities.
Online from publication. 5 pages., Summary of a survey among U.S. consumers, performed by Aimpoint Research for The Packer. Findings suggested that the lack of a concrete definition of sustainability points to the need to earn consumers' trust regarding the food industry.
Roberts, Owen (author / President, International Federation of Agricultural Journalists)
Format:
Commentary
Publication Date:
2020
Published:
International: International Federation of Agricultural Journalists (IFAJ), Ormstown, Quebec, Canada
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 163 Document Number: D11647
Notes:
2 pages., Online from publisher., During a global coronavirus pandemic, IFAJ President Owen Roberts emphasizes the vital importance of journalists in helping people be informed and safe. "The world will change hugely in the next 365 days as we grapple with the pandemic... But two things won't change: these are farmers' need to feed the world and journalists' role in helping them do so. Through our global network for agricultural journalism, we can make a difference in how effective this all works out."
