Whitacre, Brian (author / Oklahoma State University)
Format:
Presentation
Publication Date:
2018
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 8 Document Number: D10312
Notes:
32 pages., From the website, proceed to "agenda" link., PowerPoint presentation for the Federal Reserve Annual Agriculture Conference, Chicago, Illinois, November 7, 2018., Addresses the concept of "broadband," the rural-urban digital divide, broadband across the Midwest, academic research in rural broadband, and current federal/state policy.
20 pages., via online journal., Farm work safety intervention programs based on educating and informing have been criticized for not demonstrably improving work safety. We argue that these criticisms are misplaced and that the problem with educating and informing lies not necessarily in the tool, but rather in its implementation. We arrive at this conclusion by systematically investigating eight of the largest farm work safety interventions in Sweden. In particular, we describe how they use fear and other emotional appeals in their communications in an attempt to motivate improved work safety. We then analyze their implementation using the extended parallel processing model (EPPM). We show that, although threat of injury and death is used in the majority of these interventions to motivate individuals, the threat is inconsistent with the behaviors targeted. Other shortcomings and implications for implementing wide-scale farm work safety interventions are discussed.
16 pages., Farmers do not make/maximize profits when they stop at the production level only. To make more profits, they need to add value to their products. This paper examines the roles of ICTs in promoting agricultural value chain among women farmers who reside in the urban fringes of Imo State. The specific objectives were to identify value chain information needs of women farmers; ascertain ICT devices used by the women farmers and determine perceived roles of ICTs in promoting agricultural value chain. A total of 250 women farmers were randomly selected and interviewed using questionnaire complimented with oral discussion. Date collected were analyzed using descriptive tools such as percentages, mean and standard deviation. Results showed that respondents need agricultural value chain information on production and storage as shown by 98% response, marketing/business development (100%), financial services (98.8%), processing/packaging (88%), transportation/trading/distribution (93.6%). The following information devices/sources played vital roles –radio (84%), mobile phones (100%), television (62%), newspaper/magazines (55.4%), extension agents (49.6%) among others. On the roles of information sources/devices in value chain promotion, ICT device/sources provide information on time of planting, availability of seeds/input, reducing time of business transactions, financial services provision and market prices among roles.