Publication Year: 2009 / Subject Term: conflict and relationship marketing

Start Over Publication Year 2009 Subject Term conflict Subject Term relationship marketing

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Parker, Melina (author) and Byrom, John (author)
Format:: Book chapter
Publication Date:: 2009
Published:: Australia
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29854
Notes:: Pages 293-309 in Adam Lindgreen, Martin K. Hingley and Joelle Vanhamme (eds.), The crisis of food brands: sustaining safe, innovative and competitive food supply. Gower Publishing Limited, Surrey, England. 352 pages.

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