Posted at www.agrimarketing.com, 40 pages., Special supplement to the November/December 2007 issue. Articles feature the development, influence and future of NAMA, as well as the professional fields it serves.
Describes change in programming thrust of Ontario AgRadio Network from market information for producers to broader themes: food crops, livestock, technology and finance, and health (food safety) and environmental issues.
Posted at http://www.agrimarketing.com/show_story.php?id=45209, Representatives of three agricultural marketers describe their expectations and measures of agency success.
Posted at www.agrimarketing.com/?i=October%202007, Representatives of four media sales firms provide a current overview of the marketplace for farm broadcasting.
Posted at http://www.agrimarketing.com/show_story.php?id=45208, Leaders of 10 marketing communications agencies that specialize in the agricultural industry share what's new in their firms.