Analyses suggest that the likelihood of cutting fresh meat consumption increases with greater attention given to television messages, as well as with the presence of young children in the household and with increasing age of the consumer.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18298
Notes:
Pages 195-209 in Colin Sparks and John Tullock (eds.), Tabloid tales: global debates over media standards. Rowman and Littlefield Publishers, Inc., Lanham, Maryland. 315 pages