1. Optimal choice of generic milk advertising expenditures by media outlet Collection: Agricultural Communications Documentation Center (ACDC) Contributers: Pritchett, James G. (author), Liu, Donald J. (author), and Kaiser, Harry M. (author) Format: Journal article Publication Date: 1998-07 Published: USA Location: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 140 Document Number: D06017 Journal Title: Journal of Agricultural and Resource Economics Journal Title Details: 23(1) : 155-169
