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    Start Over Publication Year 1987 Subject Term India Subject Term development communication Subject Term media effectiveness

    1. Medium and the message: an Indian experience

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Rao, Leela (author)
    Format:
    Book chapter
    Publication Date:
    1987
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C14191
    Notes:
    Chapter 11 in Neville Jayaweera and Sarath Amunugama (eds.), Rethinking development communication. Asian Mass Communication Research and Information Centre, Republic of Singapore. 264 pages.