Kern, K. Robert (author / Iowa State University) and Iowa State University, Ames, Iowa.
Format:
Paper
Publication Date:
1976-02-18
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 176 Document Number: C30317
Notes:
Presented at the North Central Extension Program Leaders Conference, Zion, Illinois, February 18, 1976. 5 pages., Suggests a quantified, optimizing approach to selecting media for extension communications.