Mody, Bella (author) and Shingi, Prakash M. (author)
Format:
Book
Publication Date:
1974-08
Published:
India: Centre for Management in Agriculture, Indian Institute of Management, Ahmedabad, India.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C21627
Notes:
103 pages, The content of two Krishi-Darshan programmes was analyzed. From 50 to 62 percent of the televised information was already known to the farmers. Of the new items of information that the two telecasts presented, on the average, only 40 percent were learnt; the remaining 60 percent were unrecalled or lost.
Kishore, Devesh (author), Rai, S. J. (author), and Indian Institute of Mass Communications, New Delhi; Indian Institute of Mass Communications, New Delhi
Format:
Journal article
Publication Date:
1974
Published:
India
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 43 Document Number: B05162
Singh, Baldeo (author), Singh, Daulat (author), and Division of Agricultural Extension and Training, U. P. Institute of Agricultural Sciences, Kanpur; Division of Agricultural Extension and Training, U. P. Institute of Agricultural Sciences, Kanpur
Format:
Journal article
Publication Date:
1974
Published:
India
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 43 Document Number: B05161
Singh, Daulat (author), Tripathi, S.N. (author), and Division of Agricultural Extension and Training, Institute of Agricultural Sciences, Kanpur, India; Division of Agricultural Extension and Training, Institute of Agricultural Sciences, Kanpur, India
Format:
Journal article
Publication Date:
1974
Published:
India
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 44 Document Number: B05385