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2. Try these strategies to promote local summer produce
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Watson, Joe (author)
- Format:
- Opinion
- Publication Date:
- 2022-05-13
- Published:
- United States
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 205 Document Number: D12593
- Journal Title:
- The Packer
- Journal Title Details:
- Online
- Notes:
- 5pgs, This time of year, fresh produce production is abundant in most U.S. states, with the North arriving to the party little later than those below the Mason Dixon line. While retailers know how to source, merchandise and market locally grown programs, engaging consumers in a locally grown program can prove to be trickier than in the past. But there are a lot of opportunities.
3. Comparing farm financial performance across local foods market channels
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Schmit, Todd M. (author), Jablonski, Becca B. R. (author), and Laughton, Chris (author)
- Format:
- Journal article
- Publication Date:
- 2020-04
- Published:
- United States: Extension Journal, Inc.
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 203 Document Number: D12335
- Journal Title:
- Journal of Extension
- Journal Title Details:
- v. 57, n. 2
- Notes:
- 9 pages, Financial performance benchmarks were estimated on the basis of samples of successful Northeast fruit and vegetable producers classified by primary local foods market channel. Comparisons across farm stores, large urban farmers' markets, and intermediated market channels were conducted for the purpose of identifying key differences in human and financial resource requirements. The benchmarks provide data useful for assisting individual farmers in assessing their performances and new and beginning farmers in identifying appropriate market channels for their businesses. Additionally, the benchmarks provide a rich source of information for use by Extension educators in developing programming around local foods marketing opportunities and business planning.
4. Tips for selling on: the internet
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Alcorta, Marisa (author), Dufour, Rex (author), and Hinman, Tammy (author)
- Format:
- Online Article
- Publication Date:
- 2012
- Published:
- United States: National Center for Appropriate Technology
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 205 Document Number: D12661
- Journal Title:
- ATTRA Sustainable Agriculture
- Journal Title Details:
- Online
- Notes:
- 2pgs, The Internet is a communication and marketing tool that can provide exposure to a large number of potential customers. The Internet can be used to advertise your farm with pictures and maps, take orders online, show product availability, keep in touch with your existing customers, and support other ways of selling, such as CSAs or farmers markets. Farmers can have an Internet presence through their own website or by using a website run by a third party.
5. American Small Farm Magazine
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Format:
- Magazine
- Publication Date:
- 1993-01
- Published:
- USA: Magnet Publications
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: RS.14; Folder: RS.14.A.001 Document Number: D03513
- Journal Title:
- 2
- Journal Title Details:
- 1
- Notes:
- 66 pages, Rare Serials Collection; James F. Evans Collection