Conlan, Sharon K. (author), Lee, Paul (author), Morehouse, Diane (author), Rubinyi, Robert (author), Stockdill, Stacey (author), and Conlan: MES Program Designer and Assistant Professor, Minnesota Extension Service, University of Minnesota; Rubinyi: Minnesota Extension Service technology systems leader, Telecommunications Development Center technology specialist, and Assistant Professor, Minnesota Extension Service, University of Minnesota; Lee: TDC Communications Director, Minnesota Extension Service, University of Minnesota; Stockdill: Associate, Quality Evaluation and Development (QED); Morehouse: President, Quality Evaluation and Development (QED)
Format:
Report
Publication Date:
1989-05
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 76 Document Number: C04052
Notes:
James F. Evans Collection; AGRICOLA IND 91023375, St. Paul, MN : University of Minnesota, Telecommunications Development Center, Minnesota Extension Service, 1989. 8 p. (TDC Research Report No. 5), During 1987-88, TDC initiated a 14-month pilot of an audiotex information service (INFOU) in two Minnesota counties. The project was to assess the feasibility of the technology in Minnesota Extension Service county offices to respond to the thousands of consumer telephone queries on home horticulture and home economics that county agents handle annually. Audiotex proves to be a successful technology in responding to many consumer questions. The technology is well-linked by consumers. However, audiotex is better suited for urban application because of a higher density of Touch-Tone telephone service, which is required to access the system fully. These systems require a significant level of marketing to prevent them from becoming "invisible."
Decker, Daniel J. (author), Merrill, William G. (author), and Decker: Assistant Professor and Extension Leader, Department of Natural Resources, Cornell University, Ithaca, NY; Merrill: Professor of Dairy Management, Department of Animal Science, Cornell University, Ithaca, NY
Format:
Journal article
Publication Date:
1990
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 76 Document Number: C04123
James F. Evans Collection; See C04120 for original; AGRICOLA IND 90027729, Despite its increased use in recent years, evaluation of videotape application to non-formal adult education has been limited. Dairy specialists at Cornell University believing that a videotape might work well, produced a 25 minute videotape as part of an educational program on proper milking procedures. Although a workshop setting was the intended format for viewing the videotape, it was clear the videotape might be used in less-structured settings, such as a farmer's home. Therefore, it was developed to be self-explanatory, with a supplemental bulletin. Dairy farmers liked having a videotape as part of the workshop. Furthermore, the videotaped-based program lead to improvement in knowledge and change in attitude among farmers. The value of follow-up contact to understand the extent of actual impact was also demonstrated.
Long, Huey B. (author), Zoller, Dawn (author), and Oklahoma Research Center for Continuing professional and Higher Education, University of Oklahoma, Norman; Oklahoma Research Center for Continuing professional and Higher Education, University of Oklahoma, Norman
Format:
Journal article
Publication Date:
1990
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 76 Document Number: C04126
James F. Evans Collection; See C04120 for original; AGRICOLA IND 90027740, This study was designed to determine if the CES teleconference programs were viewed by a broad segment of Oklahoma's population or if the programs appealed only to a certain population segment. Variables include: age, education, income, economic activity, frequency of participation, and program topics. This study's findings indicate that CES teleconference participants in Oklahoma are older, better-educated, and more affluent than the general state population. They're also better-educated, more affluent, and older than the rural population. Viewer preferences indicate that about two-thirds of the desired program topics are nonagricultural. (AGRICOLA)
Reddy, A. Adivi (author / Formerly Director of Extension, Andhra Pradesh Agricultural University, Hyderabad, India) and Formerly Director of Extension, Andhra Pradesh Agricultural University, Hyderabad, India
Format:
Conference paper
Publication Date:
1981-09
Published:
India
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 77 Document Number: C04236
Notes:
INTERPAKS, In: Management of transfer of farm technology. Hyderabad, India : National Institute of Rural Development, 1981. p. 69-84 (Paper presented at the National Workshop on Management of Transfer of Farm Technology; 1979 November 19-24; National Institute of Rural Development, Hyderabad, India), Discusses seven systems which constitute the transfer of technology, their functions and problems. These seven are research, extension, client, inputs, economic, psycho-socio-cultural and administrative-organizational systems, all of which are not discrete but overlapping.
