Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C14021
Notes:
Pages 227-240 in S. R. Melkote and Sandhya Rao, Critical issues in communication: looking inward for answers. Sage Publications, New Delhi, India. 491 pages.
Beggs, J.J. (author / Louisiana State University), Hurlbert, J.S. (author / Louisiana State University), and Haines, V.A. (author / University of Calgary, Canada)
Format:
Journal article
Publication Date:
1996
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 104 Document Number: C09010
Flora, Cornelia Butler (author) and Darling, David L. (author)
Format:
Book chapter
Publication Date:
1986
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C21491
Notes:
Pages 201-213 in Peter F. Korsching and Judith Gildner (eds.), Interdependencies of agriculture and rural communities in the twenty-first century. Conference proceedings published by the North Central Regional Center for Rural Development, Iowa State University, Ames, Iowa. 237 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 44 Document Number: B05305
Notes:
Evans, cited reference, [s.l.]: Mississippi State College, 1956. 11 p. (Research Project P 57-1 AE, in cooperation with the Tennessee Valley Authority)
AGRICOLA IND 90037907, The rural crisis of the 1980s exacerbated the chronic problem of maintaining basic public and private services in rural communities. Although the adoption of innovative service-delivery systems to address these concerns has occurred in rural communities, the extent of such adoption has been limited. Not enough knowledge is currently available on the adoption of innovations by communities to help community development practitioners develop effective diffusion self- images are less likely to be innovative than are more-confident and less-content communities. Results support the hypothesis that fatalistic communities are less innovative. Contrary to the hypothesis, however, rural communities with greater contentment are also more innovative. The findings indicate that community development practitioners need to consider a community's image before introducing new ideas and practices to a community for consideration and adoption.
