Wingenbach, Gary J. (author), Begashaw, Belay Ejigu (author), and Association for International Agricultural and Extension Education.
Format:
Abstract
Publication Date:
2011-07
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 185 Document Number: D00411
Notes:
Abstract of Article #1 in Proceedings of the Association for International Agricultural and Extension Education, Windhoek, Namibia, July 3-7, 2011. 1 page.
Wilson, Communication in agriculture has two facets. Direct communication is defined as that in which feedback is inherent, while indirect communication involves the use of indirect information sources where users are removed from generators to varying degrees and feedback becomes difficult or impossible. In South African agriculture, nine different groups of agricultural information users can de identified. In addition, agriculture reflects the dichotomy inherent in the South African economy and can be divided into first and third-world sectors. The differences in the use of 30 indirect sources of agricultural information by different agriculturists in the two sectors are discussed. Direct communication between groups of agriculturists within and between the first and third-world sectors of South African agriculture is also considered. Ways in which libraries can enhance communication of agricultural information are suggested. (original)
Levin, J.B. (author), Ortmann, G.F. (author), Woodburn, M.R. (author), and Department of Agricultural Economics, University of Natal, P.O. Box 376, Pietermaritzburg 3200, South Africa
Format:
Journal article
Publication Date:
1994
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 100 Document Number: C08505