Emphasis on a farmer-centered approach by Extension rather than a top-down approach. "...farmers are still in control of which new technologies they will accept, and understanding must precede adoption."
Papua New Guinea: East-West Center, Honolulu, Hawaii.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 162 Document Number: C26767
Notes:
Reprint of 13 pages provided as CD in John P. Brien, "Research contributions in agricultural extension and communication," a thesis submitted for the Degree of Doctor of Agricultural Science, Faculty of Natural Resources, Agriculture and Veterinary Science, University of Queensland., Case study prepared for the East-West Center.