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    Start Over Publication Year 1963 Subject Term communication planning Subject Term consumers Journal Title Public Relations Tips for Dairymen

    1. It's risky to put too much faith in any one theory of how human beings behave

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    American Dairy Association (author)
    Format:
    Journal article
    Publication Date:
    1963-12
    Published:
    USA: American Dairy Association, Chicago, Illinois
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 140 Document Number: C21317
    Journal Title:
    Public Relations Tips for Dairymen
    Journal Title Details:
    3[12) : 1-4

    2. Public relations programs are effective when built on truth and competence

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    American Dairy Association (author)
    Format:
    Journal article
    Publication Date:
    1963-10
    Published:
    USA: American Dairy Association, Chicago, Illinois
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 140 Document Number: C21315
    Journal Title:
    Public Relations Tips for Dairymen
    Journal Title Details:
    3[10) : 1-4

    3. Telling agriculture's story involves more than shouting "food is a bargain"

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    American Dairy Association (author)
    Format:
    Journal article
    Publication Date:
    1963-05
    Published:
    USA: American Dairy Association, Chicago, Illinois
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 140 Document Number: C21310
    Journal Title:
    Public Relations Tips for Dairymen
    Journal Title Details:
    3(5) : 1-4