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Collection:
Agricultural Communications Documentation Center (ACDC)
Format:
Journal article
Publication Date:
2013-05
Published:
South Korea
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D01492
Journal Title:
Prairie Farmer
Journal Title Details:
185(5) : 76
Notes:
Advertising U.S. red meat on the sides of trucks in South Korea. A project of the U.S. Meat Export Federation.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Vogt, Willie (author)
Format:
Journal article
Publication Date:
2009-08
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29259
Journal Title:
Prairie Farmer
Journal Title Details:
181(8) : MP1
Notes:
Report on viral marketing campaigns that use video on the Web. Cites two examples: TractorChasers.com, used by John Deere to stimulate interest in a new line of tractors, and Blimp Chasers, used by Syngenta to create interest in a seed treatment for the cotton market.