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    Start Over Subject Term communication patterns Journal Title Journal of Marketing Research

    1. Measuring and managing consumer sentiment in an online community environment

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Homburg, Christain (author), Ehm, Laura (author), and Artz, Martin (author)
    Format:
    Journal article
    Publication Date:
    2015-10
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 153 Document Number: D06890
    Journal Title:
    Journal of Marketing Research
    Journal Title Details:
    52(5) : 629-641

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