7 pages, This study aims to identify whether there is dependence between agricultural commodities traded on the Brazilian market. We used the bivariate copula method over a ten-year period to assess the extreme effects on the returns of the following commodities: soybean, wheat, Arabica coffee, and Robusta coffee. The relationship directly affects the dependence between Arabica and Robusta coffees commodities. While the relationship between wheat, Arabica and Robusta coffees, and soybean is positively dependent. Economic growth, market dynamics, and the prices of an agricultural commodity tend to increase the price of other commodities.
Available online at www.centmapress.org, Results indicated that both corporate firms involved in a food fraud case lacked an immediate mandate to address the legitimate stakeholders' claim. "This study adds the action perspective to stakeholder salience theory, providing practical guidelines for marketers in the food sector who face wicked contexts, attempting to achieve transparency and common goals along with their stakeholders."
