Search

    Start Over Subject Term appeals (message) Subject Term nutrition information Journal Title International Journal of Advertising

    2. The current practices in food advertising: the usage and effectiveness of different advertising claims

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Cheong, Yunjae (author), Kim, Kihan (author), and Zheng, Lu (author)
    Format:
    Journal article
    Publication Date:
    2009
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36476
    Journal Title:
    International Journal of Advertising
    Journal Title Details:
    28(3) : 527-553

    Limit your search