Subject Term: advertising agencies and food industries / Journal Title: Advertising Age

Start Over Subject Term advertising agencies Subject Term food industries Journal Title Advertising Age

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Thompson, Stephanie (author)
Format:: Journal article
Publication Date:: 1999-09-13
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18374
Journal Title:: Advertising Age
Journal Title Details:: 70(38) : 8
Notes:: Dairy Farmers of America, the country's largest dairy cooperative is seeking an agency to help build its first broadside retail brand, a low-fat, fortified nutrition shake called Healthy Pleasures."

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Pollack, Judann (author)
Format:: Journal article
Publication Date:: 1999-07-26
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18375
Journal Title:: Advertising Age
Journal Title Details:: 70(31) : 3,43
Notes:: "Nutrition is the strategy behind the milk industry's "Year 2000" campaign integrating dairy farmers' and processors' $186 million ad budget."

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