Subject Term: cooperatives / Language: English / Journal Title: Advertising Age

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Pollack, Judann (author) and Chura, Hillary (author)
Format:: Journal article
Publication Date:: 1999-08-16
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18373
Journal Title:: Advertising Age
Journal Title Details:: 70(34) : 8
Notes:: "Elsie the cow, the 60-year old Borden bovine is making a comeback with a sleeker appearance in an ad campaign from BBDO, Chicago, marketing the first offensive from Dairy Farmers of America in taking on Kraft Foods."

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Thompson, Stephanie (author)
Format:: Journal article
Publication Date:: 1999-09-13
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18374
Journal Title:: Advertising Age
Journal Title Details:: 70(38) : 8
Notes:: Dairy Farmers of America, the country's largest dairy cooperative is seeking an agency to help build its first broadside retail brand, a low-fat, fortified nutrition shake called Healthy Pleasures."

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Teinowitz, Ira (author)
Format:: Journal article
Publication Date:: 1997-06-30
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C21568
Journal Title:: Advertising Age
Journal Title Details:: 68(26) : 37

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Journal article
Publication Date:: 1973-11-21
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 125 Document Number: C16948
Journal Title:: Advertising Age
Journal Title Details:: 44(48) : 162
Notes:: pages 162, 164, USDA estimates that about 1,200 farm producer organizations spend $120-130 million annually for programs to promote their goods.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Neiman, Janet (author)
Format:: Journal article
Publication Date:: 1981-02-23
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18440
Journal Title:: Advertising Age
Journal Title Details:: 52(8) : 4, 80
Notes:: Features movement of farmer cooperative, Land O' Lakes, into consumer food products from earlier concentration on the agricultural supply side.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Ranshaw, Jane (author)
Format:: Journal article
Publication Date:: 1982-03-15
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18428
Journal Title:: Advertising Age
Journal Title Details:: 53(11) : M-22-23
Notes:: Farmer-owned cooperative Land O'Lakes trying to broaden the product base for a blended margarine.

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