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    Start Over Journal Title AAACE

    2. "Selling" vs. news; or, Why is a college?

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Adams, Bristow (author / Cornell University)
    Format:
    Journal article
    Publication Date:
    1935-09
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18170
    Journal Title:
    AAACE
    Journal Title Details:
    18 (3) : 9
    Notes:
    "The organic act which lies back of the work college editors are doing provides for the gathering and dissemination of information. It was never intended that public funds should be used for "institutional promotion," "propaganda," "press-agenting," "space-grafting," "publicity," "self laudation," "selling" or call it what you will. If "institutional promotion" - to give it the benefit of the least obnoxious designation - comes as a "by-product" of news and helpful information, there's no harm done. But an item aimed to benefit the institution rather than the person who reads that item is not only subversive to the purposes of the college, but is also subversive to the interests of the so-called "by-product." The college has no mandate to work the newspapers; yet it has a sufficient warranty to work for its readers."

    6. 1936 Report Committee on Relationships with County Agents

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Moreland, Wallace (author), Wall, Duncan (author), and Cunningham, Minnie Fisher (author)
    Format:
    Journal article
    Publication Date:
    1936-11
    Published:
    USA: American Association of Agricultural College Editors
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C17733
    Journal Title:
    AAACE
    Journal Title Details:
    19 (2) : 14-17
    Notes:
    This committee report examines relationships between extension communicators at the state level with local extension agents in providing news to mass media.

    11. A case for publications

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Stephen, Victor R. (author)
    Format:
    Journal article
    Publication Date:
    1957-04
    Published:
    USA: American Association of Agricultural College Editors
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C17592
    Journal Title:
    AAACE
    Journal Title Details:
    39 (6) : 5

    21. A look ahead - audio-visual

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Phillips, Elmer S. (author / Cornell University, New York)
    Format:
    Journal article
    Publication Date:
    1954-09
    Published:
    USA: American Association of Agricultural College Editors
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C17880
    Journal Title:
    AAACE
    Journal Title Details:
    37 (1) : 4-5

    24. A look back

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Woodward, Carl R. (author / President, University of Rhode Island)
    Format:
    Journal article
    Publication Date:
    1954-09
    Published:
    USA: American Association of Agricultural College Editors
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C17892
    Journal Title:
    AAACE
    Journal Title Details:
    37 (1) : 15
    Notes:
    "Agricultural education is much older than our agricultural colleges. We might say that agricultural communication is as old as agriculture itself. Scenes of rural life engraved in stone by people of ancient times, the Biblical record - Old Testament stories, the pastoral poetry of the Psalms, the rural parables of the New Testament - and the writings on agriculture by the Greeks and the Romans reflect the evolution of agricultural communications."

    26. A new profession

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Frank, Glenn (author / President, University of Wisconsin)
    Format:
    Journal article
    Publication Date:
    1936-12
    Published:
    USA: American Association of Agricultural College Editors
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C17740
    Journal Title:
    AAACE
    Journal Title Details:
    19 (4) : 12-13
    Notes:
    Christmas Holiday Number, A call for the scientific journalist.

    29. A quarter century on the air - what's behind the success of the Florida Farm Hour?

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Cooper, J. Francis (author / University of Florida)
    Format:
    Journal article
    Publication Date:
    1954-04
    Published:
    USA: American Association of Agricultural College Editors
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C17868
    Journal Title:
    AAACE
    Journal Title Details:
    36 (6) : 6

    32. A subjective view of objectives

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1931-09
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18236
    Journal Title:
    AAACE
    Journal Title Details:
    14 (1) : 28-30
    Notes:
    Brief summary of a talk by John R. Fleming, writer for the Secretary of Agriculture, U.S. Department of Agriculture, at 1931 AAACE convention, Corvallis, Oregon. He said he doubts whether it is possible for Extension to be both a propaganda and an educational institution at the same time. "As editors who want something intellectually satisfying to work for, we shall probably prefer that Extension pursue the path of education." American Association of Agricultural College Editors.

    35. A test of some principles in information campaign planning

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Evans, J.F. (author), Kong, A.C. (author), Read, Hadley (author), and Salcedo, R.N. (author)
    Format:
    Journal article
    Publication Date:
    1973
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 5 Document Number: B00632
    Journal Title:
    AAACE
    Journal Title Details:
    56 (3) : 15-27
    Notes:
    AgComm Teaching

    36. A vision becomes reality

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1953-11
    Published:
    USA: American Association of Agricultural College Editors
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C17851
    Journal Title:
    AAACE
    Journal Title Details:
    36 (1) : 1,8
    Notes:
    Announces the beginning of NPAC "the day after Labor Day" at Michigan State University, with Stanley Andrews as executive director. Provides biographies of Andrews and new associate director, Frank Byrnes.

    42. Ability, rather than clothes, should determine assignment of writers now

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Arbour, Marjorie B. (author / Extension Editor, Louisiana)
    Format:
    Journal article
    Publication Date:
    1944-09
    Published:
    USA: American Association of Agricultural College Editors
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C17791
    Journal Title:
    AAACE
    Journal Title Details:
    28 (1) : 1
    Notes:
    "It is fundamentally wrong to take sex sides in any situation, for goodness and badness - intelligence and moronity - are not distributed on the basis of man and woman. It is the individual who counts…"

    43. About the insert

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Eisenhower, Milton S. (author / Director of Information, U.S. Department of Agriculture)
    Format:
    Journal article
    Publication Date:
    1937-04
    Published:
    USA: American Association of Agricultural College Editors
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C17748
    Journal Title:
    AAACE
    Journal Title Details:
    19 (8) : 10-11
    Notes:
    Describes a USDA bulletin in which the scientist(s) didn't write it, but rather a writer who "obtained material from many specialists, and worked it into a synthesis for a particular purpose."

    45. Across the editor's desk

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Carpenter, William L. (author)
    Format:
    Journal article
    Publication Date:
    1962-10
    Published:
    USA: American Association of Agricultural College Editors
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C17693
    Journal Title:
    AAACE
    Journal Title Details:
    : 7

    49. Advance planning pays off

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Hatesohl, Delmar (author)
    Format:
    Journal article
    Publication Date:
    1957-06
    Published:
    USA: American Association of Agricultural College Editors
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C17596
    Journal Title:
    AAACE
    Journal Title Details:
    39 (7) : 7