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    Start Over Subject Term advertising Subject Term newspapers Journal Title AAACE

    1. Sumner makes newspaper study

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1932-10
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18256
    Journal Title:
    AAACE
    Journal Title Details:
    14 (5) : 2-3
    Notes:
    Summary of a research report by W.A. Sumner, University of Wisconsin, that appeared in Journalism Quarterly, June, 1932.

    2. Uses of paid advertising

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1930-03
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18208
    Journal Title:
    AAACE
    Journal Title Details:
    12 (7,8) : 9-11
    Notes:
    Reports three experiences in which Georgia State College of Agriculture contracted with commercial firms to provide information for paid advertisements and accompanying news releases to newspapers.