Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22488
Notes:
Agricultural Publishers Association Records, Jul 1, 1921 - Jan 1, 1922, Series No. 8/3/80, Box 4, University of Illinois Archives., Conference of Agricultural Publishers Association and the Publicity and Emergency Committee, National Association of Farm Equipment Manufacturers, Chicago, Illinois, November 30, 1921. 2 pages., Urges farm equipment marketers to advertise in farm papers during this depressed time for agriculture. "Next to dailies, farm papers have the lowest rates in the publishing field."
O'Shaughnessy, James (author / Executive Secretary, American Association of Advertising Agencies) and Agricultural Publishers Association, Chicago, Illinois.
Format:
Speech
Publication Date:
1925-11-04
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C24911
Notes:
Special Bulletin No. 96. Presented at annual meeting, Agricultural Publishers Association, Chicago, Illinois, October 15, 1925. 7 pages.
Jardine, W.M. (author / President, Kansas State Agricultural College)
Format:
Speech
Publication Date:
1922-07-12
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22529
Notes:
Agricultural Publishers Association Archives, Series No. 8/3/80, Box 5., Presented at the general session of A.A.C.W., Milwaukee, Wisconsin, June 12, 1922. Included in Agricultural Publishers Association, Special Bulletin of July 1, 1922, pp. 1-5., Urges advertisers to focus not only on what farmers buy, but also on helping them market what they produce. "I am firmly convinced that the marketing of farm produce in America is going to offer a steadily increasing opportunity for the expert in selling."
Block, John (author / U.S. Secretary of Agriculture)
Format:
Speech
Publication Date:
1984-06-11
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 67 Document Number: D10742
Notes:
Claude W. Gifford Collection. Beyond his materials in the ACDC collection, the Claude W. Gifford Papers, 1919-2004, are deposited in the University of Illinois Archives. Serial Number 8/3/81. Locate finding aid at https://archives.library.illinois.edu/archon/, Speech written for presentation to the first Agricultural Communicators Congress, Washington, D.C., June 11, 1984. 8 pages., Author presents 12 features that he ascribes to the role, work, and impact of agricultural journalists and communicators. Among them: "you are national treasuries of this land of ours." He describes current issues facing agriculture and discusses elements of a 2018 farm bill to be developed.
Hayden, Victor F. (author) and Agricultural Publishers Association, Chicago, Illinois
Format:
Speech
Publication Date:
1926-02-18
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36773
Notes:
Agricultural Publishers Association Records, Series No. 8/3/80, Box 7, Special Bulletin No. 13. 3 pages., Delivered before the annual meeting of the Inland Daily Press Association, Chicago, Illinois, February, 16, 1926.
A.I.D. Communications Media (author) and Pugsley, C.W. (author / Assistant Secretary of Agriculture, U.S Department of Agriculture)
Format:
Speech
Publication Date:
1922-05-15
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22523
Notes:
Agricultural Publishers Association Archives, Series No. 8/3/80, Box 5., Delivered to the Agricultural Editors' Association, Chicago, Illinois, May 15, 1922. 8 pages., Examines the role of farm papers in relation to farmers' organizations. Suggests that farm papers not be too antagonistic to such organizations and not exaggerate the benefits of them. Emphasizes the power farm papers have in regard to "the organization idea."
