Format: Research report / Subject Term: media effectiveness and television viewing

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Ag Media Research (AMR) (author)
Format:: Research report
Publication Date:: 2003
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 124 Document Number: C16075
Notes:: 4 p.,2002 AMR Qualitative Intercept Research Report conducted at the Belt Wide Cotton Conference in Nashville TN January 2003

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Farm Research Institute (author)
Format:: Research report
Publication Date:: 1972
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 112 Document Number: C10852
Journal Title Details:: 66 pages
Notes:: Farm Research Institute, 2003-b Philo Road, Urbana, Illinois, 1972

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Glasgow Media Group (author)
Format:: Research report
Publication Date:: 2001
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 119 Document Number: C13486
Notes:: 22 p., Glasgow Media Group, Glasgow University, Glasgow, Scotland

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: National Association of Farm Broadcasting, Platte City, Nebraska.
Format:: Research report
Publication Date:: 2008-11
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 169 Document Number: C28492
Notes:: Results of a national (US) study of media use among Class 1A ($100,000+ in annual agricultural sales) producers. Packet includes a printed executive summary, printed description of methodology and a CD that provides a summary report and detailed tabulations.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Hopke, Scott D. (author), Otto, Justin F. (author), and Shellabarger, Jacob W. (author)
Format:: Research report
Publication Date:: 2004-05
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 147 Document Number: C23496
Notes:: Agricultural journalism class project, University of Missouri, Columbia. 28 pages., Results of an e-mail survey among alumni of the College of Agriculture, Food and Natural Resources, University of Missouri. Respondents suggested increased coverage of agricultural issues, more reporter training on agricultural issues, hiring reporters with agricultural background to cover agricultural issues, and increased quality and depth of coverage of agricultural issues.

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