Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36876
Notes:
Agricultural Publishers Association Records, Series No. 8/3/80, Box 14, 18 pages., Submitted by N.W. Ayer and Son, Inc., as continuation of a campaign begun in 1940.
Hayden, Victor F. (author) and Agricultural Publishers Association, Chicago, Illinois.
Format:
Report
Publication Date:
1940-10-16
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36875
Notes:
Agricultural Publishers Association Records, Series No. 8/3/80, Box 14, Pages 9-10 in Annual Report of the Executive Secretary for the Period Ending September 30, 1940., Emphasis on the practice of criticizing competitors.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36874
Notes:
Agricultural Publishers Association Records, Series No. 8/3/80, Box 14, 4 pages., Summarizes spring offensive launched by APA to promote increased use of space in farm publications.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36873
Notes:
Agricultural Publishers Association Records, Series No. 8/3/80, Box 14, 31 pages, including transmittal memo from Promotion Committee., APA promotion plans and recommendations prepared by N.W. Ayer & Son, Inc.
