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    Start Over Format Paper Subject Term media selection Subject Term television

    1. Substitution between online and offline advertising: evidence from the carbonated soft drink industry

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    He, Xi (author), Lopez, Rigoberto A. (author), and Liu, Yizao (author)
    Format:
    Paper
    Publication Date:
    2015-07
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D07649
    Notes:
    Paper presented at the Agricultural and Applied Economics Association meetings, July 26-28,2015. 21 pages., Analysis shows online advertising complementary to both television and print media advertising.

    2. The selection of media for distance education in agriculture

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Truelove, Wendy (author)
    Format:
    Paper
    Publication Date:
    1998-03-22
    Published:
    Italy
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 114 Document Number: C11356
    Journal Title Details:
    12 pages
    Notes:
    Sustainable Development Department, Food and Agricultural Organization of the United Nations (FAO), Rome, Italy.