Moore, Lori L. (author), Gardner, Kimberly A. (author), and American Association for Agricultural Education.
Format:
Paper
Publication Date:
2008-04-19
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 175 Document Number: C29952
Notes:
Posted at http://www.usu.edu/aste/ag_ed/wraec/PDF/E2.pdf, Presented at the 2008 Western Region AAAE Research Conference, Park City, Utah, April 16-18, 2008. 15 pages.
Evans, James F. (author) and Banning, Stephen A. (author)
Format:
Paper
Publication Date:
2005-08
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 149 Document Number: C23966
Notes:
Presented at the Association for Education in Journalism and Mass Communication conference in San Antonio, Texas, August 2005. 13 pages., Report of qualitative research among a sample of U.S. agricultural advertisers and commercial farm publishers regarding their concerns and their perspectives about managing the editorial-advertising "wall." Authors employed a contractualist model in which power within the reader-publisher-advertiser triad requires mutual agreement by all parties.
Hausen, Tobias (author), Fritz, Melanie (author), and European Association of Agricultural Economists
Format:
Paper
Publication Date:
2006-02-08
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 162 Document Number: C26829
Notes:
Presented at the EAAE seminar, Trust and risk in business networks," Bonn, Germany, February 8-10, 2006. 13 pages., Authors analyze special compexity of the supply network involving crops and discuss barriers and potentials throughout it, including the role of trust.
Radhakrishna, Rama (author), Cidro, Dario A. (author), and Association for International Agricultural and Extension Education (AIAEE).
Format:
Paper
Publication Date:
2006-05-14
Published:
Philippines
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 150 Document Number: C24254
Notes:
Retrieved June 16, 2006, Pages 134-142 in proceedings of the AIAEE conference in Clearwater Beach, Florida, May 14-17, 2006., Traces differences between effectiveness ratings of farmers and extension agents.