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    Start Over Format Journal article Subject Term investments Subject Term marketing communication

    1. Technology trends in broadcasting

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Provenmire, Jeremy (author)
    Format:
    Journal article
    Publication Date:
    2006-10
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C24775
    Journal Title:
    Agri Marketing
    Journal Title Details:
    44(8) : 30-32
    Notes:
    Four farm broadcasters describe new information technologies they are using and a media buyer comments on challenges in measuring effectiveness of communications to producers with media such as podcasting.

    2. The Mekong Delta: rural development meets the environment–systemic challenges and possible solutions

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Dapice, David (author) and Xuan, Vo Tong (author)
    Format:
    Journal article
    Publication Date:
    2012-03
    Published:
    Vietnam
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 156 Document Number: D07317
    Journal Title:
    Journal of Macromarketing
    Journal Title Details:
    32(1) : 147-151

    3. What makes it green? The role of centrality of green attributes in evaluations of the greenness of products

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Gershoff, Andrew D. (author) and Frels, Judy K. (author)
    Format:
    Journal article
    Publication Date:
    2015-01
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 157 Document Number: D07451
    Journal Title:
    Journal of Marketing
    Journal Title Details:
    79 (1): 97-110