James F. Evans Collection, cited reference, The results of a study that examined consumer willingness to buy irradiated food products are presented. Benefits and risks of food irradiation, economics feasibility, and consumer attitudes are described.
Bock, Margaret A. (author), Medeiros, Denis M. (author), Ortiz, Melchor (author), Raab, Carolyn A. (author), Read, Marsha (author), Schutz, Howard G. (author), Sheehan, Edward T. (author), and Williams, Doris K. (author)
Format:
Journal article
Publication Date:
1993
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 95 Document Number: C07510
James F. Evans Collection, cited reference, Consumer's willingness to purchase irradiated foods as well as their understanding of the food irradiation process are examined.
James F. Evans Collection, cited reference, Results of a survey on consumer acceptance of food irradiation are discussed. The roles social persuasion, positive information, and negative information play in consumer acceptance were examined.
Norton, Marjorie J.T. (author / Department of Clothing and Textiles, Virginia Polytechnic Institute and State University, Blacksburg, VA) and Raab, Carolyn A. (author / Extension Home Economics, Oregon State University, Corvalis, OR)
Format:
Journal article
Publication Date:
1987
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 96 Document Number: C07545
