17 pages., Online by open access via ResearchGate.net., Researchers used a content analysis of randomly sampled advocacy group websites to evaluate the communication strategies and media relations efforts of these organizations. Results indicated that most of the "Stop AETA" coalition members "did little to educate the public about the legislation much less advocate for its defeat." They revealed limited use of online press rooms and creation of dialogue with key stakeholders.
Wangalachi, A. (author), Poland, D. (author), Mugo, S. (author), Gichuki, S.T. (author), Ouya, D. (author), Kimani, G. (author), Rabar, J. (author), and International Maize & Wheat Improvement Ctr CIMMYT, Nairobi 00621, Kenya
PATH Malaria Vaccine Initiative, Bethesda, MD 20814 USA
Kenya Agr Res Inst KARI, Nairobi 00200, Kenya
Int AIDS Vaccine Initiat IAVI, Nairobi 00202, Kenya
Format:
Journal article
Publication Date:
2011-06-01
Published:
Nigeria: Academic Journals
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 164 Document Number: D08223
Kutter, T. (author), Tiemann, S. (author), Siebert, R. (author), Fountas, S. (author), and Leibniz-Centre for Agricultural Landscape Research (ZALF), Institute of Socioeconomics, Eberswalder Str. 84 15374 Müncheberg Germany
Farm Mechanization Lab, Crop Sciences and Rural Environment, University of Thessaly, Fytoko Street 38446 Nea Ionia Greece
Format:
Journal article
Publication Date:
2011-02
Published:
International: Springer Science & Business Media B.V.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 164 Document Number: D08308
