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    43. A historiographic look at online selling: opening the world of the private collection

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Perry, Stephen D. (author) and Massie, Keith (author)
    Format:
    Journal article
    Publication Date:
    2007
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 145 Document Number: D06583
    Journal Title:
    Convergence: International Journal of Research into New Media Technologies
    Journal Title Details:
    13 : 93-103

    45. A little birdie told me about agriculture: best practices and future uses of Twitter in agricultural communications

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Meyers, Courtney (author), Abrams, Katie (author), Allen, Katie (author), and Shultz, Alyx (author)
    Format:
    Journal article
    Publication Date:
    2010
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 181 Document Number: C36674
    Journal Title:
    Journal of Applied Communications
    Journal Title Details:
    94(3-4) : 6-21

    46. A look back

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Woodward, Carl R. (author / President, University of Rhode Island)
    Format:
    Journal article
    Publication Date:
    1954-09
    Published:
    USA: American Association of Agricultural College Editors
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C17892
    Journal Title:
    AAACE
    Journal Title Details:
    37 (1) : 15
    Notes:
    "Agricultural education is much older than our agricultural colleges. We might say that agricultural communication is as old as agriculture itself. Scenes of rural life engraved in stone by people of ancient times, the Biblical record - Old Testament stories, the pastoral poetry of the Psalms, the rural parables of the New Testament - and the writings on agriculture by the Greeks and the Romans reflect the evolution of agricultural communications."

    49. A prescription for health: (pseudo) scientific advertising of fruits and vegetables in the early 20th Century

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Nelson, Michelle R. (author), Das, Susmita (author), and Ahn, Regina Jihea (author)
    Format:
    Journal article
    Publication Date:
    2020
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 145 Document Number: D11560
    Journal Title:
    Advertising and Society Quarterly
    Journal Title Details:
    21(1)
    Notes:
    58 pages., Journal article via online., Historical analysis of print advertising in the early 20th Century revealed that "in an era of scientific discovery and therapeutic ethos, fruits and vegetables were advertised as medical tonics, with 'prescriptions' that included recommended daily doses, to ward off or cure real or imagined medical ailments (flu, listlessness, acidosis)." Findings identified social positives and negatives associated with this practice. Researchers recommended use of a broader social marketing and transdisciplinary approach.