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    Start Over Format Book chapter Publication Year 2004 Subject Term social marketing

    1. Entertainment-education strategy in development communication

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Singhal, Arvind (author), Usdin, Shereen (author), Scheepers, Esca (author), Goldstein, Sue (author), and Japhet, Garth (author)
    Format:
    Book chapter
    Publication Date:
    2004
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22088
    Notes:
    Pages 143-153 in Charles Okigbo and Festus Eribo (eds.), Development and communication in Africa. Rowman and Littlefield Publishers, Inc., Lanham, Maryland. 249 pages.